How can I improve my e-commerce?
by Francesco Schettini, 7/29/2020, 2:02:30 PM
However a first glance can be made without entering into the vital organs of the e-commerce platform.
In Orienteed we are used to make an initial audit can provides a clear overview of the components need to be improved to boost the conversion rate of your online business!
We always consider the following topics:
- Customer experience
- Best practices
- Performance
- Architecture
1- Customer Experience
Evaluation of the navigation, registration, my account and checkout as:
- Guest and Registered
- Multi-browser
- Multi-device
2- Best Practices
Performance, Accessibility, SEO and Best Practice for:
- Home Page
- PLP
- PDP
- Registration page
3- Performance
Synthetic performance verification and human validation for:
- Home page
- PLP
- PDP
- Registration page
- Add to cart
- Checkout
4- Architecture
Analysis and evaluation of the Architecture:
- CDN and security
- Cloud and hosting
- Architectural pattern
- Commerce platform
Lately we had the chance to audit different brands of a multinational company. We discovered interesting things and provided the company lots of feedback for critical points.
An example of the results:
Do you feel something is missing in your e-commerce? you are loosing sales or eventually your conversion rate is not that good? Do not loose time, contact us: info@orienteed.com. We will run an audit personalised for your e-commerce business.
